Executive Summary:

The Los Angeles Farmers Market is rebranding to stay competitive. This includes launching monthly subscription boxes and refreshing its visual identity with redesigned posters, billboards, and merchandise.

The new look combines modern aesthetics with the market’s traditional charm, using vibrant imagery and cohesive branding to appeal to a broader audience.

This initiative aims to enhance the market’s premium positioning while staying true to its core values.

Curated Boxes:

The Farmers Market Experience Box offers a seasonal selection of fresh produce, artisan meats, and locally grown flowers, all sourced from local farmers. Each box includes recipe cards for creating delicious meals using the provided ingredients. Emphasizing sustainability, the box highlights the market's commitment to ethical sourcing and supporting responsible agricultural practices.